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GDB 33.0: BATTLING THE BRUINS

The Boston Bruins are not only good on the ice; their marketing team is pretty solid off the ice as well. The Bruins have produced some humourous commercials the past five seasons, and this is one or my favourites. The Oilers aren’t a divisional rival, but many Bruins fans have told me they have a…

66

THIS, THAT AND THE OTHER THING

It’s easy to dismiss the 7-3-1 record the Edmonton Oilers have strung together in their last 11 games because there’s no question this has been a soft stretch in the schedule – assuming you can say there’s such a thing as soft when you’re talking about a team sitting 14th in the Western Conference. While…

75

ABOUT SAM

  There’s a lot of talk about young Sam Gagner these days, some troubling moments in the defensive zone married to sluggish offense have many wondering about his future as an Oiler. Should there be concern?